Barbiecore Is Here to Stay and It's Not Going Anywhere

Barbiecore Is Here to Stay and It's Not Going Anywhere
Written By: Asia Shamir Ferguson
Here's how the Barbiecore trend has evolved over the years from celebrity representation to street style.

What is Barbiecore?
The worldwide trend starting in 2019 isn't just about wearing all bright and vibrant pinks. It's about channeling confidence, femininity, and limitless potential. Valentino creative director, Pierpaolo Piccioli conjured the fall/winter 22 PP collection with the vision of "maximizing expressive possibilities in the apparent lack of possibilities." The heart and message of Barbie is that you can do or be anything you want to be. Valentino also marks the signature Barbiecore hue as a "manifestation of the unconscious and a liberation from the need for realism." To channel Barbiecore is to channel "anything-but-boring" pink and empowerment. Here are some of our favorite celebrities channeling Barbiecore from the runway to the streets.

From celebrities like Zendaya and Erykah Badu, the Paris Fashion week streets were the perfect moment to serve a hot pink look for the Valentino Fall/Winter '22 Womenswear collection.


 Two-time Emmy winner, Zendaya is the face of Valentino's winter 2022 campaign sporting the signature PP Pink in an ultimate Barbie moment that left fans speculating the possibility of a major role for her in the 2023 movie.



Possibly the founder of the Barbiecore trend long before it started trending, Nicki Minaj claimed the Barbie title herself. First flaunting her custom diamond-encrusted Barbie chain, the recording artist began to embody what it truly meant to be a Barbie outside of wearing pink. To double back on the foundation of the Barbie trend, Nicki even went as far as to name herself the "Harajuku Barbie" and even created several Barbie-inspired album titles and mixtapes.


Barbie World, Pink Friday: Roman Reloaded, Pink Friday and The Pinkprint.

The worldwide superstar, Beyonce debuts the custom IVY PARK collection, IVY PARADISE, during her RENAISSANCE WORLD TOUR.

Speaking of superstars, the Ivy Paradise Ivy Park collection is the perfect way to add some Barbiecore pieces to your closet.


From Left to Right [Young Thug, Charles Melton, MGK, Sebastian Stan]
Without Barbie, there is no Ken!
Embodying the essence of barbiecore isn't just for women. Recording artist, Young Thug went full-on barbiecore during his Rolling Loud Miami 2021 performance. Rock/alternative artist Machine Gun Kelly embodies the barbiecore essence in monochrome pink on the 2020 VMAs red carpet. Even the heartthrob actors, Charles Melton and Sebastian Stan can channel their own versions of Ken.




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